01 / 06 · Web Design

We Don't Just Build Websites.
We Launch Digital Engines.

Custom Web Design That Achieves Real Business Results.

Book a callHow we work
Timeline
4–6 weeks
Team
3–5 people
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— How a build actually goes

From kick-off to launch — in six weeks.

No abstract wireframe timeline. A real plan, a live preview link, feedback in Pastel, a site that ships on schedule — then Ground Control keeps watch.
Week 1

Kick-off & audit

We start by understanding the business, not the pixels. A working session, a teardown of the current site, and a competitive read — turned into a plan everyone signs off on.

  • Kick-off workshop with your team
  • Audit of the current site & analytics
  • Goals, audience map & success metrics
  • A one-page strategy brief
— our rocket science

The Flight Plan Forward

Transparent design process from first call to launch day.
  1. 01
    Week 1

    Discovery & Planning

    We read everything you'll send us. Talk to your founders, your salespeople, three recent customers. We come back with a one-page brief — what the site needs to do, who it's for, and what will make it succeed. If the brief is wrong, nothing after it will be right.

    • Kickoff workshop (half day)
    • Three stakeholder interviews
    • One-page strategy brief
    • Signed-off success metrics
  2. 02
    Weeks 1–2

    Architecture & wireframes

    Sitemap, page-level wireframes, content outlines. Low-fidelity on purpose — we want to argue about structure while it's cheap to change. By the end of this phase, every page has a purpose and a job to do.

    • Sitemap & user flows
    • Page wireframes
    • Content outline per page
    • SEO keyword map
  3. 03
    Weeks 2–3

    Site Vibe Check

    Art direction first — two or three distinct directions on one or two key pages. We pick a lane together, then design every page and every state. No "we'll figure that out later."

    • Two art-direction concepts
    • Full hi-fi design in Figma
    • Component library
    • Motion principles & hover states
  4. 04
    Weeks 3–5

    Full steam ahead

    Design and build overlap by a couple of weeks — front-end work starts as soon as the system is locked. Weekly demos on a real staging URL. You see progress the same day we make it.

    • Fully-coded pages on staging
    • CMS schema & admin
    • Weekly demo calls
    • Accessibility & performance pass
  5. 05
    Weeks 5–6

    Review & Edit

    Cross-browser, cross-device, real content in the CMS. Analytics + conversion events wired, 301s mapped, DNS cutover scheduled for a quiet Tuesday. We don't launch on Fridays.

    • QA checklist (120+ items)
    • 301 redirect map
    • Analytics dashboard
    • Launch runbook
Step 01Week 1

Discovery & Planning

We read everything you'll send us. Talk to your founders, your salespeople, three recent customers. We come back with a one-page brief — what the site needs to do, who it's for, and what will make it succeed. If the brief is wrong, nothing after it will be right.

  • Kickoff workshop (half day)
  • Three stakeholder interviews
  • One-page strategy brief
  • Signed-off success metrics

Frequently asked.

Everything teams ask before kicking off a Web Design engagement.

Still have a question?

Email a partner directly — no SDRs, no chatbots, no marketing list. Just a straight answer from someone who does the work.

  • First reply within one business day
  • A partner answers — never an SDR
  • Happy to sign an NDA before we talk
Talk to a partner[email protected]
How long does a typical project take?
We turn most sites around in four to six weeks from kickoff to launch. Bigger or more complex builds can extend from there — we'll give you a week-by-week timeline in the proposal, and we almost never miss it.
What stack do you build on?
Most often: Next.js + Sanity, deployed on Vercel. We also ship a lot on Webflow and Framer for content-led sites, and we can work in your existing stack if you have a good reason to stay there.
Can you work with our existing brand?
Yes — if you have a real system (not just a logo), we can lean on it heavily. If it's half-built, we'll extend it. If it's broken, we'll tell you honestly and scope the brand work as a separate phase.
Do you offer ongoing support after launch?
30 days of support is included in Starter, 90 in Core, and up to 12 months of retainer is available for Custom engagements. After that, we can hand off to your team or keep a quarterly cadence.
What does the contract look like?
Fixed-fee, milestone-based. 33% at kickoff, 33% at design sign-off, 34% at launch. No hourly billing, no change-order gymnastics — if scope moves, we talk.
Who actually does the work?
The same three to five people from kickoff to launch. No juniors-on-weekends, no offshore handoffs. You'll know everyone by name and slack them directly.
Will the team be able to update the site themselves?
Yes — that's the point. Marketing ships pages without a ticket. We build the CMS around your team's actual workflow and run a training session before launch.
— Service areas

Web Design across Central Ohio.

Based in Powell — serving businesses across the Columbus metro and beyond. Find web design in your city.
Ground control to Houston:

Let's build
something out of
this world.

[email protected]
— Other practices

Five more ways we help.

No handoffs between practices. One studio.