06 / 06 · Email Marketing

Email people actually open.
Lifecycle, newsletters, campaigns.

Email is still the highest-leverage channel — when it's done well.

Book a callHow we work
Timeline
8-week setup
Team
2–3 people
Starts at
$6k / mo
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— What lands in inbox

Email people actually open.

Designed in your voice. Built to render in Outlook, Gmail, and on every screen.
— How we work

Five steps from brief to launch.

Predictable on the outside, lots of judgment on the inside.
  1. 01
    Weeks 1–2

    Audit & strategy

    We get into your ESP, your CRM, your warehouse if you have one. Pull 12 months of data. Diagnose what's broken — almost always: too many sends to too few real subscribers, weak lifecycle coverage, deliverability slowly slipping. You get a one-page plan in week two.

    • ESP + flow audit
    • List + deliverability health check
    • Segmentation map
    • Prioritized 90-day plan
  2. 02
    Weeks 3–4

    Foundation work

    Set up DMARC / BIMI / SPF properly. Clean the list (it always needs it). Build the design system in your ESP. Stand up reporting. Boring work, but the kind that makes everything after it work.

    • Authentication (SPF/DKIM/DMARC)
    • List hygiene + suppression rules
    • Email design system in ESP
    • Reporting dashboard
  3. 03
    Weeks 4–6

    Lifecycle build

    Build out the four to six lifecycle flows that move the most revenue: welcome, browse / cart abandon, post-purchase, win-back, renewal. Soft-launch one segment at a time. Measure for two weeks before scaling.

    • 4–6 lifecycle flows live
    • Soft-launch + measure period
    • Subject / preheader testing
    • Conversion attribution wired
  4. 04
    Weeks 7–8

    Newsletter + campaign cadence

    Design a newsletter (or refresh the one you have), agree on a campaign cadence that respects the list, ship the first month of sends with you. By week eight you have a system that runs without us in the room.

    • Newsletter design + first 4 issues
    • Campaign cadence calendar
    • Documented playbook
    • First monthly review
  5. 05
    Ongoing

    Iterate & expand

    Monthly retainer: 4–8 campaigns, ongoing flow optimization, monthly testing roadmap, monthly review. Quarterly we revisit segmentation, deliverability, and the strategy itself.

    • 4–8 campaigns / mo
    • Quarterly segmentation refresh
    • Quarterly deliverability check
    • Monthly performance report
Step 01Weeks 1–2

Audit & strategy

We get into your ESP, your CRM, your warehouse if you have one. Pull 12 months of data. Diagnose what's broken — almost always: too many sends to too few real subscribers, weak lifecycle coverage, deliverability slowly slipping. You get a one-page plan in week two.

  • ESP + flow audit
  • List + deliverability health check
  • Segmentation map
  • Prioritized 90-day plan

Frequently asked.

Everything teams ask before kicking off a Email Marketing engagement.

Still have a question?

Email a partner directly — no SDRs, no chatbots, no marketing list. Just a straight answer from someone who does the work.

  • First reply within one business day
  • A partner answers — never an SDR
  • Happy to sign an NDA before we talk
Talk to a partner[email protected]
Which ESP do you work in?
Klaviyo, Customer.io, HubSpot, Iterable, Braze, ActiveCampaign, Mailchimp. If you've already picked one, we'll work in it. If you haven't, we'll recommend the right fit for your size, stack, and ambitions.
Will you write the copy?
Yes. Editors who write in your voice, with subject-matter input from your team. We don't outsource. The first 2–3 pieces are calibration; after that we have your voice down.
What does deliverability work actually mean?
Authentication (SPF/DKIM/DMARC, BIMI when worth it), sender reputation monitoring, list hygiene, warm-up if needed. The unglamorous infrastructure that decides whether your sends land in inbox or promotions.
How do you measure success?
Revenue (attributed properly), retention, and engagement quality — not opens and clicks for their own sake. We tie reporting back to your business goals from week one.
Will you fix our list hygiene?
Always. Most programs we inherit are sending to a third more addresses than they should be — and the program lifts immediately when we stop.
Can you handle compliance (CAN-SPAM, GDPR, CASL)?
Yes. Plus HIPAA-grade work for healthcare clients in partnership with their compliance team. We won't ship anything that gets you in trouble.
Can you migrate us between ESPs?
Yes — we've done eight in the last two years. Always with a phased cutover and a parallel-send window before we turn off the old one.
— Service areas

Email Marketing across Central Ohio.

Based in Powell — serving businesses across the Columbus metro and beyond. Find email marketing in your city.
Ground control to Houston:

Let's build
something out of
this world.

[email protected]
— Other practices

Five more ways we help.

No handoffs between practices. One studio.